About Cheung Kong School of Journalism and Communication
Emphasizing the pedagogical principles of “Internationalization, Practice-orientated Learning, and Perceptiveness”, the Cheung Kong School of Journalism and Communication has developed a comprehensive talent training system for journalism and communication. This system aligns with the principles of news dissemination and the growth pattern of talent. Drawing from China’s journalism and communication practices while adapting to the trends of globalization and the new technological revolution, the School is committed to cultivating outstanding reserve talent in this field. It aims to nurture individuals with strong political convictions, deep literary understanding, robust theoretical knowledge, and exceptional practical skills.
The college currently has two undergraduate majors and five specialized directions. The Journalism major is divided into two directions: Integrated Journalism and International Journalism and Communication. The Network and New Media major is divided into three directions:Intelligent Communication, Audio-Visual Communication, and Brand Communication. The college also has a master's degree authorization point for the first-level discipline of Journalism and Communication, as well as a master's degree authorization point for the Journalism and Communication major.
Faculty: 79% of the faculty members hold doctoral degrees, and 71% of them have overseas learning experiences.
Journalism has been recognized as a national first-class program, with courses such as Fundamentals of Journalism Interview and Writing as well as Fundamentals of Advertising Design designated as national first-class courses. Additionally, Public Welfare Photography, Selected Reading of Marxist News Works, and In-depth Reporting have been distinguished as provincial first-class courses. Since 2020, the School has accomplished notable milestones,the School’s Digital Humanities and Intelligent Communication Research Center has been designated as a key research institute for humanities and social sciences in Shantou. Meanwhile, the Shantou University Research Center for International Communication of Chinese Culture has been approved as a social science research base in Guangdong Province.
Under the training model of “news propagation with a practice-orientated focus”, the School has established the “Teaching and Research Centre of Applied Journalism with Chinese Characteristics”, launched the “Fan Changjiang Class for Cultivating Excellent Talent in Journalism and Communication”, and implemented personalized teaching methods. As a result, our graduates enjoy an employment rate exceeding 90% and have built a strong reputation in this field.
The School has introduced the concept of “Great Ideological and Political Education in Journalism” and organized events themed “Bringing China News Award-winning Works to Campus”. These events include a sharing session featuring works that won the 34th China News Award and a photography exhibition showcasing award-winning photojournalism. The objective is to enhance students’ political conviction, strengthen their journalistic ideals, and refine their professional skills. Moreover, the School has organized various activities. These events provided platforms for experts and scholars from academia and industry to engage in meaningful exchanges and discussions, thereby enriching the academic environment.
Updated Aug. 2026
